Artem Promovemus Una

‘We Advance the Art Together’

This project looks to the franchise model of Domino’s Pizza and applies it to the Australian Institute of Architects (AIA). It was inspired by the founder of Domino’s who brought together the largest collection of Frank Lloyd Wright artifacts in the Prairie-style franchise headquarters.

A franchise is an opportunity to hold a single identity across multiple sites. The decentralisation of the AIA allows for its charter to be acknowledged by smaller collectives of architects. Within each enclave is held an occasion for debate and conjecture.

The project stands across three sites once home to a Domino’s franchise. Each is an architectural centre specific to the surrounding local on the high street, in an inner-suburb, and in the city. The three sites together reflect the growth of the franchise and attend to the different opportunities to advocate on behalf of the discipline and for those who can invest in it.